When people search your brand, they see a snapshot of your company’s integrity....

https://reportz.io/business/why-does-ai-get-the-timeline-wrong-when-summarizing-our-company-history/

When people search your brand, they see a snapshot of your company’s integrity. If a dismissed lawsuit still sits at the top of your results, you are losing trust fast. We know that 374 clicks per 1,000 US searches go to the first few results