Most content dies because it lacks a hook for the feed. Stop treating social...

https://blast-wiki.win/index.php/Beyond_the_Plugin:_Why_Your_WordPress_Share_Strategy_is_Failing_(And_How_to_Fix_It)

Most content dies because it lacks a hook for the feed. Stop treating social like a broadcast channel. People only share what makes them feel smart or connected, yet 90 percent of B2B content gets zero shares