Cross-channel attribution is improving, but marketers seeking MMM-level insights will need external analytics solutions.

https://privatebin.net/?c020977fd643b310#L3B7QjFNj5KCo8zYamPTyjYSfWQqhA5FhQLRcxDkDKa

Cross-channel attribution is improving, but marketers seeking MMM-level insights will need external analytics solutions.